New Zealand manufacturing – Connecting for prosperity
Paul Clark, Industry Economist, Financial Markets, Westpac Institutional Bank It’s no secret that New Zealand’s manufacturing sector is struggling. Sales adjusted for inflation have been in negative territory for a while, while the much-watched PMI suggests that sector very much in the “bust” part of the cycle. And with the economy set to slow further, there are few signs of an imminent turnaround. Manufacturers have responded by going back to what they know. They’ve cut jobs, cut hours, frozen new hirings and clamped down on overheads. Some have rationalised product lines and canned projects, especially those that don’t deliver immediate benefits. Others have looked at how to retain their best customers, as well as coming up with ways to hold on to critical staff. These measures mostly represent a short-term fix. They are critical for survival. But they also ignore a fundamental problem facing the sector and that relates to its vulnerability to changes in the economic cycle. Fixing that is about increasing the resilience of the sector. There are two areas where manufacturers should focus on. The first is boosting the resilience of their supply chain chains – if they stop working or are significantly disrupted, manufacturers are in big trouble. The second is on operations – an inability to maximise operational efficiencies implies a loss of competitiveness which could prove terminal. Thankfully, advances in digital technology offer a way forward. That includes state-of-the-art software that allows for better communication, Cloud computing for more efficient data storage, artificial intelligence (AI), and data analytics to help make better decisions, as well as robotics, sensors, and Industry Internet of Things (Iiot) to automate processes. These technologies are making it possible for manufacturers to see every part of the supply chain, and track products in real time as they progress along the […]