Business Books

Feeding the Machine

From: September issue of NZ Manufacturer www.nzmanufacturer.co.nz The Hidden Human Labour Powering A.I. Callum Cant, James Muldoon, Mark Graham For readers of Naomi Klein and Nicole Perlroth, a myth-dissolving exposé of how artificial intelligence exploits human labour, and a resounding argument for a more equitable digital future. Silicon Valley has sold us the illusion that artificial intelligence is a frictionless technology that will bring wealth and prosperity to humanity. But hidden beneath this smooth surface lies the grim reality of a precarious global workforce of millions labouring under often appalling conditions to make A.I. possible. This book presents an urgent, riveting investigation of the intricate network that maintains this exploitative system, revealing the untold truth of A.I. Based on hundreds of interviews and thousands of hours of fieldwork over more than a decade, Feeding the Machine describes the lives of the workers deliberately concealed from view, and the power structures that determine their future. It gives voice to the people whom A.I. exploits, from accomplished writers and artists to the armies of data annotators, content moderators and warehouse workers, revealing how their dangerous, low-paid labour is connected to longer histories of gendered, racialised, and colonial exploitation. A.I. is an extraction machine that feeds off humanity’s collective effort and intelligence, churning through ever-larger datasets to power its algorithms. This book is a call to arms that details what we need to do to fight for a more just digital future.

Material World: The Six Raw Materials That Shape Modern Civilization

by Ed Conway Sand, salt, iron, copper, oil, and lithium. These fundamental materials have created empires, razed civilisations, and fed our ingenuity and greed for thousands of years. Without them, our modern world would not exist, and the battle to control them will determine our future. The fiber-optic cables that weave the World Wide Web, the copper veins of our electric grids, the silicon chips and lithium batteries that power our phones and cars: though it can feel like we now live in a weightless world of information—what Ed Conway calls “the ethereal world”—our twenty-first-century lives are still very much rooted in the material. In fact, we dug more stuff out of the earth in 2017 than in all of human history before 1950. For every ton of fossil fuels, we extract six tons of other materials, from sand to stone to wood to metal. And in Material World, Conway embarks on an epic journey across continents, cultures, and epochs to reveal the underpinnings of modern life on Earth—traveling from the sweltering depths of the deepest mine in Europe to spotless silicon chip factories in Taiwan to the eerie green pools where lithium originates. Material World is a celebration of the humans and the human networks, the miraculous processes and the little-known companies, that combine to turn raw materials into things of wonder. This is the story of human civilisation from an entirely new perspective: the ground up.

Kayasand receives backing from NZGIF to reduce carbon emissions from concrete

Kayasand, a distributor of premium sand manufacturing technology, is opening its first V7 high-technology manufacturing demonstration plant in New Zealand, which uses waste products such as recycled glass, concrete and slag, and turns them into premium sand for concrete. Kayasand has received the backing of New Zealand Green Investment Finance (NZGIF) via a $3.5 million equity investment. The green investment bank was established to accelerate investment that helps reduce greenhouse gas emissions. A further $1.8 million of private investment has been secured alongside the NZGIF investment bringing the total raise to $5.3 million. Natural sand supplies are becoming harder to access and traditional concrete manufacturing processes, including the impacts of sand dredging on coastlines such as Pakiri, 100km north of Auckland, are not sustainable over the longer-term. Dr Bram Smith, Kayasand General Manager, says “Our technology can reduce or in cases eliminates the need for natural sand dredging. It uses by-products and recycled materials such as quarry crusher dust and recycled glass to manufacture a sand of such quality that it makes stronger concrete than natural sand when mixed with cement. Our goal is to reduce carbon emissions from concrete production by up to 20% using this method.” Kayasand technology is used in over 300 plants across Japan, China, India, and Australia. The picture shows a V7 plant in Japan. NZGIF Chief Executive, Craig Weise, says the deal is an important step and is a boost for the construction sector and consumers who are eagerly looking for more sustainable building materials. He says, “Auckland’s infrastructure requirements alone are projected to be $26 billion over the next decade and if New Zealand is going to meet its CO2 emission reduction targets, we need to find alternative manufacturing and building methods. We are delighted to invest in Kayasand to help deliver its […]

Business book shows how to take advantage of international marketplace

Expanding internationally might feel like a pipe dream for many businesses, but despite Covid-19 there’s a global marketplace ready right now – you just need to know how to do it well. In the new book, Business Beyond Borders: Take Your Company Global ($33.95), international business specialist Cynthia Dearin, Founder of Dearin & Associates, provides a step-by-step, accessible guide for business owners and entrepreneurs who want to amplify their impact on the international stage. Drawing upon decades of experience in international business, including extensive stints working abroad in global roles, Dearin brings a unique perspective on international expansion, and guides readers on how to execute the right strategy to ensure their success. In the book, readers learn: Why you need an international strategy … even now Mistakes to avoid when selecting international markets How to find your ideal international clients The key to bridging the cultural divide & building trust The rules of international marketing & pricing Filled with real world case studies, tips and action points. Business Beyond Borders provides business owners and entrepreneurs with the tools to map out their international vision, take the first steps on their international journey and begin the adventure of going global. Author Cynthia Dearin is an international business strategist and lawyer, and the founder of Dearin & Associates. With 23 years of international experience, she is on a mission to empower business owners and CEOs to scale internationally and amplify their impact in the world. An Australian-qualified legal practitioner, Cynthia worked in the UK, US, Europe and Middle East, as an Australian diplomat and as a management consultant. She also spent three years as the CEO of the Australia Arab Chamber of Commerce & Industry. Cynthia is proficient in Arabic and French, both of which she uses professionally. Her previous book is […]

Book Review:Abolish Silicon Valley: How to Liberate Technology from Capitalism

Former insider turned critic Wendy Liu (pictured) busts the myths of the tech industry, and offers a galvanising argument for why and how we must reclaim technology’s potential for the public good. Innovation. Meritocracy. The possibility of overnight success. What’s not to love about Silicon Valley? These days, it’s hard to be unambiguously optimistic about the growth-at-all-costs ethos of the tech industry. Public opinion is souring in the wake of revelations about Cambridge Analytica, Theranos, and the workplace conditions of Amazon warehouse workers or Uber. We’re starting to see the cracks in the edifice, as we realise that the wealth that the tech industry is so good at creating is neither sustainable nor always desirable. Abolish Silicon Valley is both a heartfelt personal story about the wasteful inequality and unsubstantiated lies of Silicon Valley, and a rallying call to engage in the radical politics needed to upend the status quo. Going beyond the idiosyncrasies of the individual founders and companies that characterise the industry today, Liu delves into the structural factors of the economy that led to Silicon Valley in its current form, and links them to the economy at large. Ultimately, she proposes a more radical way of developing technology, where innovation is conducted for the benefit of society at large, and not merely to enrich a select few.

Ingenious: The Unintended Consequences of Human Innovation

By Sir Peter Gluckman and Mark Hanson As humans evolved, we developed technologies to modify our environment, yet these innovations are increasingly affecting our behaviour, biology, and society. Now we must figure out how to function in the world we’ve created. Over thousands of years, humans have invented ingenious ways to gain mastery over our environment. The ability to communicate, accumulate knowledge collectively, and build on previous innovations has enabled us to change nature. Innovation has allowed us to thrive. The trouble with innovation is that we can seldom go back and undo it. We invent, embrace, and exploit new technologies to modify our environment. Then we modify those technologies to cope with the resulting impacts. Gluckman and Hanson explore what happens when we innovate in a way that leads nature to bite back. To provide nourishment for a growing population, humans developed methods to process and preserve food; but easy access to these energy-dense foods results in obesity. To protect ourselves from dangerous pathogens we embraced cleanliness and invented antibiotics, which has led to rising rates of autoimmune diseases and antibiotic-resistant bacteria. More recently, our growing dependence on the internet and social media has been linked to mental health concerns and declining social cohesion. And we are only at the beginning of the digital transformation that will influence every part of our existence. Our ingenuity has not only changed our world–it has changed us. Focusing on immediate benefits, we rarely pause to consider the longer-term costs of innovation. Yet we are now starting to see how our choices affect the way our brains develop and our bodies function. The implications are profound. Ingenious opens our eyes to the dangers we face and offers solutions we cannot ignore.

AI challenges revealed in book

The Future Computed: AI and Manufacturing is an in-depth look at the challenges and opportunities of AI and how it’s transforming the manufacturing sector. Interviews with customers, policymakers, labor representatives and Microsoft experts shed light on how AI is driving efficiencies, enabling products and services, and allowing for safer workspaces. The book also offers a timely look at how society can respond to some of the challenges this new technology creates, and the need to develop new laws and regulations to address workforce disruption and develop AI in an ethical and responsible manner. A free download of the book is available at The Future Computed microsite, where you can also find other interesting content from the book (e.g. customer videos, case studies, and executive summary).

New book an insight into NZ businesses

BusinessNZ is welcoming a new reference book that offers an insight into the New Zealand business scene. 100% Kiwi Business: 9 Kiwi Success Navigators is authored by Executive Director of the Buy NZ Made Campaign Ryan Jennings, and has been written for those growing their business or starting a new one. It contains interviews with 100 business owners and CEOs across a range of industries. “BusinessNZ is committed to New Zealand’s success through advocating for thousands of businesses across New Zealand,” says Chief Executive Kirk Hope. “The businesses in this book are representative of our broad membership, from those just beginning their journey to others at the pinnacle of their success. “The lessons and learnings in this book will be of relevance and benefit across the entire business ecosystem and, I hope, provide encouragement. Successful business helps to make New Zealanders better off. “ The book, which was a two-year labour of love for Mr Jennings, reveals two very Kiwi traits – creativity and pragmatism. “Kiwis are wired to give things a go purely due to where we are situated in the world,” says Mr Jennings. “We’re a long way from where the hubs are, which requires us to be creative. It’s something we’re great at and which the rest of the world values. “The focus of this book is on businesspeople who are currently on their journey, rather than being a retrospective study of business success. There are a lot of conversations about where NZ is heading, but Kiwi business owners are just getting on and doing it.” The book identifies nine success navigators, ranging from exiting the business – always begin with the end in mind, says Mr Jennings – to creating and capturing value. And it contains two further revelations. “The first is around failure, which […]

The Innovators Dilemma

– Clayton M. Christensen What do the Honda Supercub, Intel’s 8088 processor, and hydraulic excavators have in common? In The Innovator’s Dilemma they are all examples of disruptive technologies that helped to redefine the competitive landscape of their respective markets. These products did not come about as the result of successful companies carrying out sound business practices in established markets. In The Innovator’s Dilemma, author Clayton M. Christensen shows how these and other products cut into the low end of the marketplace and eventually evolved to displace high-end competitors and their reigning technologies. At the heart of The Innovator’s Dilemma is how a successful company with established products keeps from being pushed aside by newer, cheaper products that will, over time, get better and become a serious threat. Christensen writes that even the best-managed companies, in spite of their attention to customers and continual investment in new technology, are susceptible to failure no matter what the industry, be it hard drives or consumer retailing. Succinct and clearly written. The Innovator’s Dilemma is an important book that belongs on every manager’s bookshelf.

Connexionz wins contract to connect multiple transit agencies across three States

Integrated rural transit solution enhances community mobility, improves traveler experiences, increases driver and passenger safety, improves operational processes and access to important vehicle diagnostics. Connexionz, a leading provider of smart transit innovations, has been awarded a unique contract to deliver a multi-agency regional passenger information system. The new “iTransitNW” portal and smartphone app will connect several transport networks across three US States to enable passengers convenient access to real-time information on all rural and intercity transit and transfer connections. Connexionz will initially manage and support seven partner agency fleets, with potential to scale and link up to 18 separate transport operators across Washington, Oregon and Idaho. Valley Transit based in Walla Walla County, Washington is the lead agency in the contract. General Manager Dick Fondahn says, “We have an excellent interconnected public transportation network that provides a lifeline for people to important services, such as medical appointments, human services, and government offices. “But, despite brochures and websites, transit providers kept receiving feedback from medical providers and social service offices that their patients and clients did not have transportation for appointments, even though a transit service was available.” Valley Transit and its partner agencies wanted a solution that would provide a single point of entry for current riders and prospective customers to access relevant information for where they live and want to go. Accurate bus arrival prediction times would also enable riders to confidently minimize their time spent waiting at bus stops. With several parties involved in the project and more joining over time, the iTransitNW contract is one of the most thorough proposals ever presented and won by Connexionz. Connexionz CEO Rhod Pickavance explains, “The solution is based on the TransitManager ITS suite. However, instead of managing just one agency network, the iTransitNW system will manage multiple networks across a […]

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