Women founders lay down challenge for New Zealand to do business better
2023 women founder conference, Electrify Aotearoa: Auckland, saw the best and brightest women in business lay down the challenge for New Zealand to do better. The best and brightest women in Aotearoa business want improvements to the business sector and they’re not going to wait around for someone to fix things.. Organised and presented by Ministry of Awesome and hosted at the SkyCity Theatre, Electrify Aotearoa saw keynotes from a broad selection of Aotearoa’s most electric founders, including Janine Grainger of Easy Crypto , Maru Nihoniho, of Metia Interactive, and Frances Shoemack of Abel along with 20 other inspirational speakers and startup experts conducting masterclasses and panel discussions. A key challenge for New Zealand business laid down by Electrify Aotearoa was to support and invest capital in as many women-led start-ups as men. Other panels at the event included, Barriers to investment led by Theresa Gattung, Founder mindset led by Suse Reynolds of Angel Association NZ with Supie’s Sarah Balle and Jessica Manins, Co-Founder at Beyond, as well as masterclasses in brand and go-to-market, suitable for entrepreneurs at all stages of their growth trajectory. Sold out for its second consecutive year, Electrify Aotearoa again underlined the inportance of building deeper connections among entrepreneurial wahine, to lift each other up and open doors for one another. Ministry of Awesome CEO, Marian Johnson said the event was a “thunderclap” moment for women in business in Aotearoa to demand and lead the change the country needs. “To every woman in this room, this is your call to action to believe, to activate, to connect with each other and power up. Every one of our speakers is a trailblazer and an innovator so tell their stories, tell your own, and share that inspiration around,” Johnson said. “For NZ to be a world leading innovation economy, […]