Laminex’s sustainability strategy focuses on ‘what matters’
Jamie Rodriguez, Laminex Sustainability Manager. Photo credit: Laminex. Manufacturer Laminex knows that a successful sustainability strategy starts with understanding what matters. The company has completed a ‘materiality assessment’ to identify and prioritise the environmental, social and governance topics it needs to focus on. ‘Material’ in this context means ‘important’. Laminex New Zealand supplies high-quality countertops, vertical panels and timber-based building products. They manufacture decorated board and particleboard in Hamilton and Taupō. Laminex is part of Fletcher Building Group. The company is focused on its business’ long-term sustainability and helping to create environments that New Zealanders will enjoy for generations. What is materiality assessment? Materiality assessment is a structured way for a business to identify and understand what is important to its stakeholders. It uses qualitative research to identify important topics. Laminex Sustainability Manager Jamie Rodriguez explains that a materiality assessment allows the manufacturer to deliver on its brand promise to go ‘Beyond the Surface’. ‘Customers are increasingly interested in our sustainability strategy,’ says Jamie. ‘They want to buy from a business that values people and the planet. Materiality assessment helped us to investigate deeply what Laminex’s stakeholders value most highly and what they want the business to deliver on.’ How Laminex carried out its materiality assessment Step one: they identified their important stakeholders Many people and organisations are involved with Laminex. They have an interest in how the business performs – operationally, socially, economically and environmentally. Jamie began by dividing Laminex’s stakeholders into two groups – internal and external. Internal stakeholders included Laminex General Manager Mike Arthur and representatives across all departments such as Operational Managers, Health and Safety and Fletcher Building’s Mātauranga Māori (Māori knowledge) Senior Advisor. Laminex team in the Auckland Distribution Centre. Photo credit: Laminex. Customers like Kitchen Studios and architects who specify Lamine products featured on the […]