The Skills Shortage Smokescreen
Stop searching for unicorns. Build a workplace worth joining and staying at. āWe just canāt find the right people.ā Itās the go-to excuse for operational issues, stalled growth and missed deadlines.Ā But letās call it what it is: a smokescreen. The so-called āskills shortageā is a convenient distraction from a harder truth. For many businesses, they donāt have a people problem, itās a management problem. David Altana is head of growth and partnership at Smartspace.ai and co-host and founder of The Better SMB Podcast. When we dig beneath the surface, the reality is clearer than weād like to admit. If your business canāt attract or retain good people, itās probably not the labour market letting you down. Itās likely something internal: your culture, your systems, or your leadership. You Get What You Build For According to MBIE[1], 40% of roles in Tamaki Makaurau are classed as low-skilled, so letās contrast a couple of businesses in the same region, competing to attract the same workers. One constantly complains about a lack of skilled staff. The other quietly gets on with hiring, training and growing its team. The difference isnāt luck. Itās leadership. Rob Bull is Director and principal consultant at Plexus Consultant and co-founder and host of The Better SMB Podcast. The successful business has designed itself to be a place people want to stay. It invests in onboarding, creates meaningful development pathways, and builds an environment where team members feel valued. Managers know their people. They communicate. They coach. They share the āwhyā behind the work. These companies donāt have a secret recruitment strategy, they simply understand retention starts with trust, which is built through day-to-day leadership, not policies or perks. To get an idea of what this looks like in practice, itās worth reading the Jones & Sandford Joinery […]
