Salus Aviation’s advice for successful expansion
From NZ Manufacturer September edition Salus Aviation’s story began in 1936 as a small aviation support provider based in rural Auckland, right next to Ardmore Airport. Over time, the company evolved through mergers and acquisitions to create a vertically integrated aviation company. Today, it’s a true ‘nose-to-tail’ provider, leasing out aircraft, performing line maintenance, conducting heavy overhauls, manufacturing specialist equipment and supplying parts. The EMA’s Nicholas Russell sat down with Salus Aviation CEO Greg Edmonds to discuss the company’s evolution, which has been driven by customer demand for comprehensive solutions and a desire to prove that a New Zealand company can compete with the biggest players internationally. Q: What does Salus Aviation’s manufacturing workshop produce? Greg Edmonds: We marry stringent aviation standards with world-class design and MRO capabilities to serve our clients globally Our experienced design and manufacturing teams create specialist role equipment and modifications for both fixed-wing and rotary aircraft. Operating under NZCAA Part 148 manufacturing certification, we build and install advanced systems tailored to specific mission profiles – anything from agricultural operations to search and rescue. We also manufacture crop-spraying systems, infrastructure inspection role equipment, and even full aircraft assemblies and modifications. Our bespoke solutions extend aircraft capabilities and make operators safer and more efficient. Q: What lessons can other manufacturers draw from Salus Aviation’s successful expansion? Greg Edmonds: Vertical integration matters: We offer a ‘nose-to-tail’ service suite: design, MRO, parts supply, line maintenance, aircraft leasing and heavy overhaul. That gives us resilience and a competitive edge. Certification and quality are non-negotiable: Our Part 148 certification ensures our products meet top-tier aviation standards. Building a strong, proven foundation is key to successful growth: We sunk deep roots in New Zealand before looking outward, investing in markets like the Americas and Africa. Niche specialisation sells: For example, we’re […]