It’s been one of those frustrating years with the economy sitting ‘there and there about’, facing the same challenges that all nations face around the world. And through it all let’s not lose track of what manufacturing means to the country.

In these troubling times, manufacturers keep going to work every day, making classy products for local and overseas markets. Big money (and investment) is at stake, careful planning required and a focus on the future needed.

Of late, opposition political parties have called for an inquiry into the state of manufacturing in New Zealand. While this initiative is to be commended it’s a dog’s breakfast because unless there are decent (extra) incentives put in place for manufacturers like: lower exchange rate, lower company taxes, assistance on visits to overseas companies and trade fairs then the point will be missed.

Opposition parties need to look at how to ensure incentives be put in place Ð acted on -and not just discussed with a furrowed brow for brownie points before the next election. They need to realise that their actions are not actions of the private sector (they do not have the concerns of the private sector personally affecting them) and that if they plan to assist and they can make a difference give some worthwhile, solid path for this to occur. Pressure the government and put that path in place today, not when its flag waving time!

If their plan is that good, they will get business behind them. To bring about change.

New Zealand companies are highly regulated and pay though the nose – consider transport of goods and road user taxes – and they continue to strive to succeed. What for? Why? Because they are good at what they do and continue to look for better times ahead.

They really are the unsung heroes of the New Zealand economy.